technology

Video retrospective of GlobalNiche, my remote skills edtech startup 2011-2013 and beyond...

Her groundbreaking concept of building an online professional presence as a way to advance business objectives for growth and sustainability… came long before companies understood the marketing potential of online social media, and began to hire social media managers in large numbers. And long before people understood why and how to use existing tools for effective remote work.
— Tanya Monsef

I founded GlobalNiche in Istanbul with Tara Agacayak after evolving my 2006 cultural book to a 2010 global citizen blog to an online skill building business, and Tanya Monsef joined us when I moved to San Francisco. Here’s what Tanya, the Dean's Executive Professor of Management in the Leavey School of Business at Santa Clara University for the past decade, says about GlobalNiche in 2024.

Watch a quick retrospective, excuse any missing media.



"Anastasia’s groundbreaking concept of building an online professional presence as a way to advance business objectives for growth and sustainability… came long before companies understood the marketing potential of online social media, and began to hire social media managers in large numbers. And long before people understood why and how to use existing tools for effective remote work.

Tanya recalls how I took my knowledge and prior success using book publishing’s “author platform” concept to reach the public with content marketing, branding and community outreach (that’s Expat Harem!), and combined it with the heavily-online techniques a serial expat like me has relied on during my overseas experiences, and then how I created a way to teach it to others, and then to scale it.

"GlobalNiche was a forward-thinking leader in digital solutions and thought leader to a global cohort of founders and business women, as well as organizations serving female innovators.”

This reminds me that Tanya and I continued to deliver talks and workshops well into 2014 and later, working with the Women’s Startup Lab in Mountain View, Turkish Women’s International Network in Menlo Park, and a women executives group at Cisco in San Jose, and I’ve guest lectured to her business students at Santa Clara University for several years.

“Ten years before Zoom became mainstream, GlobalNiche were already conducting live web video group meetings (using chat, recordings, etc) showcasing an ability to foresee trends and implement innovative solutions to increase opportunity.
— Tanya Monsef

"Ten years before Zoom became mainstream, GlobalNiche were already conducting live web video group meetings (using chat, recordings, etc) showcasing her ability to foresee trends and implement innovative solutions to increase opportunity,” she says.

"GlobalNiche was awarded Top Instructor by Udemy in 2013 as the most enrolled course.” You’ll see in the quick video above that Udemy noted we enrolled students from 17 nations in 2013.

Tanya recalls our 2013 win of an innovation challenge to connect 5 million women by national and international gender equality foundations, global health nonprofits, and academic leadership centers.

The multi-year strategic change initiative of San Jose State University, Public Health Institute (PHI), World Pulse, the Global Women's Leadership Network, Monterey Institute of International Studies, and the Global Fund for Women recognized GlobalNiche's pragmatic, resourceful plan to use free web technology and collaboration tools for connecting and transforming communities world-wide.

In 2013 GlobalNiche won an innovation challenge to connect 5 million women, recognition of a pragmatic, resourceful plan to use free web technology and collaboration tools.
— Tanya Monsef

ON CONTRIBUTING TO THE FUTURE OF WORK MOVEMENT

In 2014, I looked back on the workforce pioneering I’d done during GlobalNiche, and noted how awareness and adoption was coming for people who hadn’t yet felt the need for this online survival method:

“I’m proud to have added definition to, contributed to & participated in the movement toward every-day entrepreneurial thinking and acting and creative entrepreneurship as a solution for everyone, the incorporation of location independence and lifestyle design in populations beyond expats, travelers and life hackers, a new seriousness around digital identity, personal branding, digital footprints and online social networking in general for personal and professional development, reinvisioning the future of work with online collaboration and cocreation, the adoption of global communication best practices, the absolute tidal wave of online content marketing, the rise of the transformational consumer.”

The September Issue: Drop is "the future of delivery"

What does it look like when a pre-Series A startup is on newsstands in three national industry magazines at the same time?
— Like this!

Congrats to the young diverse team at Drop Delivery which Marijuana Venture calls in its cover story "The future of delivery".

Marijuana Venture writes: “After revolutionizing delivery tech in 2020, Drop Delivery is empowering businesses with even more customizable features to improve efficiency and increase sales.”

Women & Weed calls CEO Vanessa Gabriel “the delivery diva”.

Cannabis & Tech Today says Drop’s on a mission to help retailers optimize their day-to-day operations and delivery services with cutting-edge technology for a monthly subscription fee. That’s the SaaS model.

Why am I writing about Drop?

If you missed it, I’ve been pleased to be bringing my experience to Drop as their chief operating officer since last November!

The tech + cannabis industry space is having a particular moment, as legalization spreads to more states and during the pandemic “cannabis has become an essential household item.” California, which began adult-use sales in 2018, saw consumers rise to 45% of all adults in the first half of 2021 according to BDSA’s business intelligence and market share tracking. Consumption is on the rise across the nation.

Cannabis has become an essential household item. Consumerism has exploded. Delivery is the future.

…and the news does not stop.

Yesterday, Drop won the Poseidon Asset Management Green Shoots Pitch Forum, a special event that connects top-performing cannabis companies across all verticals (licensed and ancillary), with accredited investors. It’s organized by Poseidon, a first mover in the cannabis investment space named Top Hedge Fund Q3 2020 by Barclay Hedge. Winning sends Vanessa to pitch to investors on stage during MJUnpacked in Las Vegas in October, an industry conference for brands, retail executives, and investors.


Amazon buys MGM, now itching for actual updates to the content vault

So many of us have envisioned this day, or at least where things are now surely headed for MGM's legendary library!

Once worked in Studio Business Affairs at MGM in the 90s, you may recall.

Then prepandemic had the pleasure of pitching 10 Block, my social and mobile streaming platform solution to MGM, Madhu and the studio's distribution leadership, and together envisioning the impact of connecting today's global audiences -- where and when and how they are watching -- with MGM's vaulted riches.

Still itching to see actual forward-looking viewing conventions applied to older content. Personally, want annotations, episodes, interactivity.

Can you imagine, for instance, viewing MGM’s library of Old Hollywood classics and Bond blockbusters broken down into short modern length episodes you can chat with your friends about, and discovering what to watch through reviews and what your network is liking? That looks like this?

A woman can dream!


Welcoming a babytech unicorn to the family

Mine is a household of entrepreneurs. My husband Burc and I have both been working in the tech venture and startup world for decades. We’ve done startups together too!

Today the Silicon Slopes Series-B IOT company he joined last year — Owlet Baby Care, which makes a smart sock to measure blood oxygen levels in infants, among other connected nursery products — announced their merger with a special acquisition corporation at a Wall Street valuation of more than $1 billion. That’s a unicorn in Silicon Valley parlance.

Among the new partners Owlet is gaining are some fashion world luminaries like Tommy Hilfiger and the chairman of Tom Ford, Domenico De Sole, who are sure to take Owlet from Utah to the world.

Congrats to everyone who made Owlet a success!

Ghost kitchens: In the news for fraud, and as a good VC investment?

I went out to dinner 2 weeks ago and ended up talking to a TV reporter for an investigative segment he was working on about the ghost kitchens of GrubHub. That particular restaurant’s owner was shocked to find his establishment being advertised on GrubHub since he does not have a listing there, and doesn’t even do delivery. So who made the food that the online delivery customer ordered? And who received the customer’s cash for it?

This brand hijacking system needs an immediate revisit.

Screen Shot 2020-02-24 at 11.12.44 AM.png

I saw that a week earlier, a local blog reported the poor conditions at a ghost kitchen.

Read broke-ass Stuart’s reporting on ghost kitchens in San Francisco’s SOMA district.

Read broke-ass Stuart’s reporting on ghost kitchens in San Francisco’s SOMA district.

And yet today, an industry intelligence newsletter says that "ghost kitchens are red hot" today because they let restaurants operate without brick and mortar dining locations. That’s PitchBook Data.

Meanwhile, the ghost kitchens turn out fraudulent food, defrauding restaurants and diners alike (as seen in the news stories above). This is a good investment? In the time of COVID19??

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Come see 10 BLOCK on Product Hunt today & let us know what you think

SXSW 2019 named us a top-10 cutting edge company this spring. Now come see our direct-to-consumer mobile streaming platform like no other at the early adopter emporium Product Hunt today, watch our movies for free, and tell us what you think.

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