What comes after FOMO? YAMO: you already missed out.
Email cold outreach these days (like all those insurance robocalls) makes you think YOU missed something -- you have to keep reading because you're already lost.
They start in the middle of a sentence, or refer to people who are not cc'ed and you've never heard of, they call it a 'follow up' to 'an invite' you never got, and say it's such a pleasure to connect with you, as if you already connected.
It's hard out there, I get it, but this is gaslighting.
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![Screen Shot 2022-01-19 at 1.45.39 PM.png](https://images.squarespace-cdn.com/content/v1/55e21d5ce4b0712806739fe8/1642629498724-FHM3N5PKVYOKGAZHNNO3/Screen+Shot+2022-01-19+at+1.45.39+PM.png)
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